Michael Fortinberry, multifamily tech veteran, joins On-Site's award-winning team

Fifteen-year technology veteran to deliver online leasing software firm's message to an expanding customer base

FOR IMMEDIATE RELEASE

Phoenix, AZ -- As participants gather here for this year's NMHC Apartment Technology Conference, On-Site.com today announced that Michael Fortinberry has joined the company as Senior Director of Sales and Marketing. Mike will lead On-Site’s marketing, sales and customer-facing operational teams. A veteran in delivering technology solutions, he joins On-Site from RealPage, Inc., where he was President of the CrossFire division.

"I am delighted to welcome Mike to On-Site," said Jake Harrington, the company's Chief Revenue Officer. "Next week's conference is an appropriate venue to announce a technology pioneer coming on board. With our strong lineup of products, we are working hard to evolve On-Site into a solution driven company. Mike's experience and deep focus on customer success will be invaluable asset in this effort."

"We have great opportunities developing at On-Site to create world-class operational solutions for our clients," Fortinberry said. "I am excited about helping our industry make informed decisions around their software and services. Developing the best team of people we can and focusing on our client’s success will be my primary objectives."

Among Fortinberry's initial projects will be expanding the Rental Address™ product line to the broader market. "Rental Address™ provides an outstanding platform for management companies to distribute their marketing content online for critical lead generation," Fortinberry said.

On-Site is also expanding its flagship product that delivers online leasing to the apartment industry. Rental Express™ delivers online applications, specialized resident screening, lease and document management, as well as e-signatures. Fortinberry will aid On-Site's product development efforts in online leasing leadership. On-Site was voted the Top Resident Screening System in the Technology Choice Awards in 2007, 2008 and 2009.

Harrington continued, "Mike understands how important it is for our clients to have solutions that work well together and will continue On-Site’s philosophy of putting those client needs first."

At RealPage, Fortinberry was responsible for a 200-person product division in Texas that developed marketing and sales software for multifamily operators. Before joining RealPage in 2007, Fortinberry spent three years at AIMCO, where he was named one of the industry’s top five executives under 40. A frequent speaker at industry events, Fortinberry has been interviewed by every major apartment industry publication to discuss marketing, leasing, payments and technology.

 

About On-Site.com

Founded in 1999, On-Site has grown to become the gold standard in the apartment business, with a track record of delivering next-generation technology in a solution that can be implemented today.

On-Site’s screening and document management tools provide powerful online leasing solutions, allowing clients to maximize occupancy, enhance quality control, maintain compliance and ensure consistent success at all levels of property operations.

Contact

Amy Maley at (650) 934-4151

 
 
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